Category Archives: Technology

First Ever Connected Lions Jersey Unveiled by The British & Irish Lions and Connected Fanatics for 2025 Tour of Australia

6 November 2024, London, UK — The iconic British & Irish Lions have just raised the bar in fan engagement with the unveiling of the world’s first Connected Lions Jersey, designed to be worn during the much-anticipated Qatar Airways Lions Men’s Series 2025 in Australia. Developed in collaboration with fan engagement experts Connected Fanatics and Web3 Sports Ventures, this groundbreaking piece of wearable tech combines the Lions’ storied tradition with cutting-edge connectivity, promising to redefine how fans experience the game.

Crafted by renowned rugby outfitter Canterbury and featuring the logo of jersey sponsor Howden, this isn’t your ordinary match-day apparel. Thanks to the tech wizards at Connected Fanatics, each Connected Lions Jersey now features an NFC (Near Field Communication) chip nestled into a sleek smart tag, specially produced by Avery Dennison. With just a tap of their smartphone on the jersey’s tag, fans are granted instant access to The Lions Clubhouse – a unique digital community app that provides exclusive content, fan forums, and behind-the-scenes exclusives from Canterbury and Howden.

In an era where fans crave a deeper, more personal connection to their teams, this jersey is more than just fabric; it’s a portal into the heart of Lions fandom. Once inside The Lions Clubhouse, fans can interact with fellow supporters, take part in AMA sessions with Lions legends, and access special edition content crafted specifically for those who own the jersey.

One of the highlights to watch for in 2025 is the exclusive Match Day feature. On game days, fans can “check in” via the jersey, gaining access to real-time match insights, interactive content, and even the chance to digitally save these cherished moments in their personal Clubhouse feed. Every match day becomes an opportunity to relive unforgettable experiences — like a digital scrapbook within your jersey.

Matt Hymers, CEO and Co-Founder of Connected Fanatics, shared his excitement about this pioneering project: “The Lions Clubhouse transforms this beautifully crafted product into more than just a rugby jersey. It’s an immersive experience. By collaborating with the British & Irish Lions, Canterbury, Avery Dennison, and Howden, we’re bridging heritage with the future and fostering a community that embodies the pride of the Lions.”

With this connected jersey, Lions fans now have a way to engage with the team like never before. It’s a symbol of connection, merging the history of the Lions with an innovative digital experience that lets fans feel like they’re part of the action, wherever they are in the world. Rugby may be a sport rooted in tradition, but with this new Connected Lions Jersey, the British & Irish Lions are showing that they’re just as committed to bringing fans into the future of sports.

Global Windows Crash Crisis: Crowdstrike Falcon Sensor Update “Defect” Disrupts Key Sectors Worldwide

Today, I’m addressing a significant issue affecting numerous Windows users worldwide. Reports have emerged of widespread crashes, commonly referred to as the “blue screen of death,” impacting various critical sectors, from transportation to banking and media.

I spoke with Sarah Julian at BBC Radio WM about the worldwide problems that continue to persist

Understanding the Issue:

The root cause of these crashes has been traced back to an overnight software update for CrowdStrike’s Falcon Sensor. For those unfamiliar, Falcon Sensor is a security tool designed to act as a sentinel for your computer, monitoring and protecting against malicious activities. A single corrupted system file from this update is causing Windows systems to crash upon booting.

Why This Matters:

Windows holds a substantial market share, with 72% of global computers running this operating system. The automatic update to Falcon Sensor has inadvertently introduced a fault, leading to these severe crashes. The update, once applied, seems to corrupt system functionality, causing the dreaded blue screen on countless machines.

Impact Across Sectors:

The ripple effect of this issue is profound. The update has disrupted services across various sectors:

  • Transportation: Both train and plane operations have been hampered.
  • Banking: Financial institutions are facing operational challenges, with payment systems affected.
  • Media: Broadcast systems have been affected, causing interruptions, including Sky News and CBBC.
  • Healthcare: NHS GP surgery systems are impacted, with reports of doctors having to handwrite prescriptions.
  • Emergency Services: Even essential services like emergency call centres have not been spared.
  • Airports: Airports, including Birmingham Airport, have reported issues with check-in services, and operations at the Port of Dover are also impacted.

Al Lakhani, CEO of IDEE, said:

“Many people might be thanking Microsoft for their accidental day off, but countless businesses are suffering due to Microsoft’s and their partners’ failure to maintain their services. This incident underscores the importance of businesses thoroughly researching and vetting their cybersecurity solutions before implementation. Microsoft clearly fell short in this regard, and we are witnessing a cascade of operational failures around the world as a result.”

“CrowdStrike’s platform approach, which relies on a single agent focused on detection, might seem good at first glance, but as we can see, it can create significant issues. For instance, agents require installation and maintenance of software on multiple different OSes, adding layers of complexity and potential points of failure. Moreover, agents can become a single point of failure, as a bad update can compromise the entire network, as seen with the SolarWinds attack.

“The lesson here is blindingly obvious: investing in cybersecurity is not just about acquiring the latest or most popular tools but ensuring those tools are reliable and resilient. This is why businesses must prioritise agentless solutions like MFA 2.0, which reduce the risk of widespread failures and ensure more resilient defences.”

Cloudstrike Falcon Sensor Blue Screen of Death BSOD Global Outage
Cloudstrike Falcon Sensor Blue Screen of Death BSOD Global Outage

Current Status and Actions:

Microsoft has acknowledged the problem and stated that a fix is in place. However, this does not immediately rectify the situation for all affected devices. Many computers remain non-functional, and a manual fix may be required. One proposed solution involves removing the corrupted update link to restore system operations.

Security Concerns:

This incident raises critical questions about our reliance on third-party providers and the level of access they have to our systems. The Falcon Sensor update had kernel-level access, the deepest level of system access, which allowed it to cause such widespread disruption.

Tech Alert Windows Crashes Related to Falcon Server
Tech Alert Windows Crashes Related to Falcon Server

Moving Forward:

As we navigate this challenging situation, it’s essential to stay informed and take proactive steps to secure our systems. Further updates will be provided as new information becomes available and solutions are implemented.

For now, if you’re experiencing issues, consult with your IT department or follow the suggested manual fix to remove the problematic update. Manual intervention is likely to be needed to address the corrupted system file causing the crashes. Stay vigilant and prioritise your system’s security.

The Ultimate Tool for Tough Environments: Meet the Hammer Construction

In a world where smartphones are getting sleeker and more fragile, Hammer Construction steps in as the Spartan of mobile devices. Forget about treating your phone with kid gloves – this 6-inch ruggedized smartphone is built for those who need a robust, reliable tool for their demanding jobs.

Built Like a Tank

Hammer Construction is not just a smartphone; it’s a powerhouse of durability. Encased in bumpers and fortified with Gorilla Glass, it laughs in the face of dust and water with its IP69 rating. Dropped it from 1.8 meters? No problem – this device is designed to endure the harshest of environments.

The Ultimate Tool for Tough Environments: Meet the Hammer Construction
Technical Brilliance

Under the hood, Hammer Construction is equipped with the MediaTek G85 octa-core processor, ARM G52 MC2 graphics, and 6 GB of RAM, ensuring it can handle any task you throw at it. With 128 GB of internal storage, expandable up to a whopping 1024 GB via SD card, you’ll never run out of space for your critical data.

A Suite of Tools

This is where Hammer Construction truly shines. It’s not just a smartphone; it’s a toolbox in your pocket. The rangefinder can measure distances up to 40 meters, perfect for construction sites or outdoor activities. The toolkit suite includes a protractor, compass, gradienter, flashlight, paint hanger, magnifier, alarm bell, plumb bob, and barometer – it’s like carrying a Swiss Army knife with a touchscreen.

Capture Every Moment

In terms of photography, the Hammer Construction doesn’t compromise. Its 16MP main camera captures detailed photos, while the 8MP wide-angle lens with a 120-degree field of view is perfect for panoramic shots. The 0.1MP depth sensor adds a professional touch to your portraits, ensuring that every shot is Instagram-ready, even if your hands are covered in dirt.

Battery That Lasts

Battery anxiety is a thing of the past with the Hammer Construction. With a 28-hour talk time and 400 hours of standby, this phone keeps going as long as you do. Both wireless and plugin charging at 15W ensure you’re back in action in no time.

User-Friendly Design

Despite its rugged build, the Hammer Construction doesn’t skimp on user-friendly features. Running Android 12 with GMS certification, it offers a smooth, intuitive experience. The side fingerprint reader ensures quick, secure access, while the 3.5 mm headphone jack keeps traditionalists happy.

Final Verdict

The Hammer Construction is more than just a rugged smartphone; it’s a dependable companion for anyone who works hard and plays harder. Whether you’re on a construction site, an outdoor adventure, or simply someone who tends to be tough on their tech, this phone stands ready to meet your challenges head-on.

Hammer has truly created a masterpiece of resilience and functionality – a phone that’s as tough as you are.

Unmatched Durability and Performance: Introducing the Hammer Iron V

This is the second in my series of reviews of devices from Hammer! Meet the Hammer Iron V!

Welcome to the next level of rugged mobile technology, where durability meets advanced functionality. The Hammer Iron V isn’t just a smartphone; it’s a fortress in your pocket, ready to face the harshest environments and still come out unscathed.

A Beast of a Display

With a generous 6.5-inch screen, the Hammer Iron V ensures you have ample space to work, play, and navigate. This isn’t just any screen – it’s an IPS display offering 1600 x 720 resolution with 269 ppi, providing clear, vibrant visuals that are easy on the eyes even in challenging light conditions.

Unmatched Durability

The Hammer Iron V laughs in the face of water, dust, and adverse weather conditions. With an IP69 rating and MIL-STD-810H certification, this smartphone is built to withstand the elements, drops, and the roughest of handling. Whether you’re on a construction site or an outdoor expedition, this phone stands resilient.

Power that Lasts

Equipped with a formidable 6320 mAh battery, the Hammer Iron V is designed to keep going long after other phones have tapped out. Need to work through the night? No problem. This battery supports you with up to 12 GB of RAM and runs on Android 13, ensuring smooth performance and multitasking capabilities.

Cutting-Edge Features

What sets the Hammer Iron V apart is its night vision camera. Capture clear photos even in the darkest environments with the 50 MP (ƒ/1.8) lens. And yes, it’s capable of underwater photography too, making it perfect for documenting your underwater adventures or inspecting submerged structures.

Tools for Every Job

The Hammer Iron V is more than a smartphone; it’s a toolbox. The HAMMER Toolbox app is loaded with practical tools such as a sound meter, picture-hanging function, protractor, compass, and flashlight. These tools are invaluable whether you’re measuring sound levels at a concert or hanging pictures perfectly straight.

Work with Gloves On

For those who need to keep their gloves on, the Hammer Iron V’s gloved-hand operation ensures you won’t miss a beat. This feature is a game-changer for professionals who need to stay productive in rugged environments.

Built for Versatility

The Hammer Iron V is eSIM-ready and features NFC, providing flexibility for connectivity and payments. Dual SIM capability means you can manage work and personal calls from one device. Plus, the additional protective case comes with a rotating back clip and a carabiner, adding extra layers of protection and convenience for outdoor use.

Entertainment on the Go

Take advantage of the built-in radio function and enjoy your favorite stations without needing headphones. Whether you’re working, camping, or hanging out with friends, this feature ensures you have the perfect soundtrack.

Final Verdict

The Hammer Iron V is a testament to rugged elegance. It’s not just a phone; it’s a reliable companion for those who demand the best in durability and functionality. Whether you’re deep in the wilderness or navigating a busy job site, the Hammer Iron V is the tool you can trust.

With its advanced features, robust build, and practical tools, the Hammer Iron V is more than ready to meet the challenges of your active lifestyle. This is no ordinary smartphone – this is the Hammer Iron V.

The Ultimate Rugged Companion: Meet the Hammer Watch Plus

The first of my series of reviews of Hammer hardware, I’ve been testing the Hammer Watch Plus for the past few weeks!

Step aside, delicate timepieces; the Hammer Watch Plus has arrived to redefine ruggedness and reliability in the world of smartwatches. This is the next generation of the Hammer Watch, boasting a robust design and a plethora of features tailored for those who push their limits and demand the best.

Hammer Watch Plus
Hammer Watch Plus

A Visual Masterpiece

The Hammer Watch Plus features a stunning 1.35-inch AMOLED display with a crisp resolution of 390×390 pixels. The vibrant, high-resolution screen ensures that every detail is sharp, whether you’re checking your heart rate or navigating through the wilderness.

Built to Endure

True to its name, the Hammer Watch Plus is as tough as they come. Certified with an IP68 rating, it’s resistant to water spills and mechanical damage. The metal bezel and additional bumpers protect the screen, making it a perfect companion for the most demanding outdoor activities.

Unmatched GPS Precision

For those who venture off the beaten path, the Hammer Watch Plus offers precise GPS navigation supported by Beidou and GLONASS satellite systems. Whether you’re trekking through dense forests or exploring urban jungles, this smartwatch ensures you never lose your way. The electronic compass is an added bonus, providing reliable direction no matter where you are.

Sport Mode Galore

Fitness enthusiasts will revel in the Hammer Watch Plus’s extensive selection of sports modes. With 20 preloaded sports profiles, you can track your workouts and progress in real-time. From running and cycling to swimming and hiking, this watch covers all bases, helping you aim high and push your limits.

Health Monitoring On-The-Go

Keeping track of your health has never been easier. The Hammer Watch Plus monitors your heart rate, analyzes your sleep patterns, and tracks blood oxygenation (SpO2) levels throughout the day. Additionally, it keeps a count of calories burned and steps taken, providing a comprehensive overview of your health metrics.

Stay Connected

Even while you’re on the move, staying connected is effortless with the Hammer Watch Plus. It supports notifications from numerous messengers, apps, text messages, and calls. Now you can keep up to date with important information without interrupting your workout.

Long-Lasting Battery Life

Worrying about battery life is a thing of the past. The Hammer Watch Plus comes equipped with a 440 mAh battery, allowing up to 14 days of operation on a single charge. The upgraded magnetic charger ensures that your watch powers up quickly and efficiently.

Enhanced Functionality with HAMMER W+

The Hammer Watch Plus pairs seamlessly with the new HAMMER W+ app, available on Google Play and the App Store. This app enhances the watch’s functionality, providing additional features and more detailed data. It’s compatible with Android 5 and iOS 10 and higher versions, ensuring a smooth and integrated user experience.

Final Verdict

The Hammer Watch Plus sets a new standard for rugged smartwatches, seamlessly blending durability with advanced functionality. Perfect for adventurers and fitness enthusiasts alike, this device offers a robust design that can withstand the harshest conditions while providing precise GPS navigation and comprehensive health monitoring.

With its long-lasting battery life and extensive range of sports modes, the Hammer Watch Plus is built to keep up with even the most demanding schedules. Its bright AMOLED display ensures clear visibility in any environment, and the IP68 certification guarantees resistance to water and mechanical damage.

Stay connected and informed with smart notifications, and enjoy the enhanced features offered by the HAMMER W+ app. The Hammer Watch Plus isn’t just a tool; it’s an essential companion for those who push boundaries and strive for excellence in every endeavor. This is the smartwatch for those who demand more from their gear, offering reliability and innovation in one rugged package.

The Gadget Man – Episode 179 – Navigating the Murky Waters of Jailbroken Streaming Devices: A Cautionary Tale

Today I had the pleasure of chatting with Trish Adudu on her drivetime show on BBC Radio CWR about Jailbroken Streaming Devices.

In the golden era of television, our choices were simple, defined by the limited channels available through traditional broadcast. Fast forward to today, and the landscape has dramatically shifted. The digital revolution has ushered in an age where streaming platforms are king, offering a cornucopia of content that was once unimaginable. Yet, with this abundance comes a new set of challenges for consumers navigating the costs and legalities of accessing their favorite shows and movies.

Enter the controversial world of jailbroken or “dodgy” fire sticks. These modified devices promise a world of free content, bypassing the subscription fees of mainstream streaming services. At first glance, the allure is undeniable. Who wouldn’t want access to endless entertainment without the hefty price tag? But as we peel back the layers, the darker implications of these devices come to light.

The Legal Grey Zone

First and foremost, it’s crucial to acknowledge the elephant in the room: jailbroken fire sticks are illegal. Despite their widespread availability and the somewhat cavalier attitude some may have towards using them, they pose significant legal risks to users. Beyond the risk of fines or legal action, there’s a deeper issue at play here—the ethics of content consumption. In our quest for convenience and cost-saving, we must ask ourselves: at what price does this come to the creators and distributors of the content we consume?

The Cost of Convenience

The debate over streaming platforms’ pricing structures is valid, especially in a world grappling with rising living costs. However, turning to illegal alternatives like jailbroken fire sticks isn’t a victimless crime. It undermines the very industry that entertains us, potentially stifling the creation of new content. Moreover, the risks extend beyond legal ramifications. Using these devices can expose users to cybersecurity threats, including theft of personal and financial information. Trusting one’s digital safety to the hands of unknown, potentially criminal entities is a gamble few should be willing to take.

A Fragmented Marketplace

The current streaming landscape is indeed fragmented, with exclusive content spread across numerous platforms. This exclusivity can lead to subscription fatigue, as consumers find themselves subscribing to multiple services to access all the content they desire—a costly endeavor. This fragmentation fuels the temptation to seek out illegal alternatives. Yet, it also calls for a discussion on the sustainability of the current model and the need for more consumer-friendly solutions.

Looking Forward

As we navigate the evolving world of digital content consumption, it’s clear that there’s no one-size-fits-all solution. While the allure of free content is undeniable, the risks and ethical implications of jailbroken streaming devices cannot be overlooked. It’s a reminder of the need for a balanced approach that respects the rights of content creators while also considering the affordability and accessibility for consumers. Perhaps the future will bring more innovative solutions to this dilemma, but until then, the debate rages on.

The gadget world is vast and ever-changing, but as we venture into its depths, let’s tread carefully, mindful of the legal and ethical boundaries that govern our digital playground.

Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators

Having recently adopted the Wavo Boom Arm into my streaming and podcasting setup, it’s hard to envision a time without it. This piece of equipment truly stands as a testament to Joby’s commitment to professional-grade products for the modern content creator.

Right off the bat, the arm is seamlessly tailored for the Wavo Pod Microphone. It boasts a steady, high-quality construction, ensuring that your microphone is held securely and remains in prime position throughout your recording or streaming sessions. With its impressive payload of up to 1kg, you have the flexibility to integrate various microphones, accommodating even the weightier ones with ease.

Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators
Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators

Aesthetically, the Wavo Boom Arm is a masterpiece. The multicoloured stripes ingeniously hide cables, lending to a clean and contemporary appearance that’s often missing in other boom arms. The matte black shell not only offers a chic look but also provides an added safety feature, shielding users from accidental pinches. Furthermore, the option to personalise the arm with red or black solid rubber covers allows users to maintain a tidy desk space, particularly useful for those like myself who can’t stand a cluttered workspace.

Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators
Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators

The universal attachment is yet another feather in its cap. It effortlessly supports both microphones and cameras, making it perfect for versatile content creation needs. Whether you’re streaming a podcast, or setting up for a top-down tech review, this boom arm is up to the task.

The innovative clamp design is a genuine game-changer. With rubber protections on both top and bottom, there’s no fretting over potential desk damage. It affixes firmly to any surface, ensuring the arm remains steady throughout its range of motion. Plus, the addition of a desk grommet option offers flexibility in setup, catering to individual workspace preferences.

Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators
Joby Wavo Boom Arm Review: The Perfect Companion for Content Creators

But the pièce de résistance has to be the unique JOBY design integrating both a cup and headphones holder. It’s this sort of practical thinking that genuinely showcases the brand’s understanding of its user base. No more scrambling around for headphones or risking liquid mishaps; everything is neatly organised, optimising the entire content creation experience.

Priced at £86.95, it might appear as a hefty investment to some. But given its impeccable design, multifunctionality, and the sheer quality of material used – primarily aluminium – it’s worth every penny.

Really impressed with the build quality and ease of use. This is a really good addition to my setup and I love using it for sound recording.

Top Tips for Travelling with Tech

No matter where you go you will always see other people using all modes of technology. You’ll even be using it yourself to board your plane, book your accommodation, even pay your bills while you’re away with stored credit card details. You are likely going to bring your phone with you, your tablet, and the chances are high that you’re going to bring a high-tech camera wherever you go. While it’s a nice idea that you can go on holiday and leave your technology at home, it’s not always practical.

Top Tips for Travelling with Tech
Top Tips for Travelling with Tech

The thing is, if you are travelling with technology, you need to make sure that you can keep it safe. It’s always useful to have technology on hand if you’re in a new place. Using a mapbox matrix API to be able to plan your day-to-day route when you’re travelling around a new place is helpful, but if your phone gets stolen what are you supposed to do? Electronic devices can be very useful, but you have to charge them and keep them with you at all times so that you can travel safely. Here are some of the things that you need to know about travelling with technology.

  • You’re going to need mobile phone signals and Internet access. There is no use in carrying your technology with you if you can’t connect to anything. If you’re using digital cameras to video your holiday, you want to be able to plug it into your laptop and send your videos or blogs over the airwaves. There’s no point in bringing electronic devices if you can’t connect to the Internet, so prepare for using your mobile phone abroad, your tablet and your laptop on your trip and research connectivity before you go.
  • Check your Internet security. If you’re bringing your technology into foreign places that have a Wi-Fi connection, you’re putting yourself at risk. You should never use a public Wi-Fi if you want to keep the information on your phone, your tablet, your laptop and even your camera safe. Public Wi-Fi does not protect you from being hacked, and anybody nearby with the appropriate equipment can log into any of your devices and steal your information. The best thing you can do here is to set up a trip-only email address to use while you travel, and arm yourself with a VPN.
  • Plan ahead for airport security. No matter what technology you are travelling with, you will have to take it out of your bag and scan it through security so that the airline can see what’s going on before you get on the plane. Security screeners have to examine your computer to make sure that there’s nothing on it that’s dangerous. Take everything out of the cases and make sure that you can grab them swiftly from your bags and leave them out onto the security belt.
  • Don’t forget to insure it. Insurance is important if you’re bringing technology with you on holiday. If it gets stolen or lost, you want to be able to claim on said insurance. Standard travel insurance and device cover should help.

 

How Businesses Can Benefit From The Digital World

The online space is taking the world by storm. Although it is still important to communicate and work without relying on devices, it is quite obvious how beneficial they are becoming in the world of business. 

No matter if you are a digital nomad or a business owner, it is important to align yourselves with the online world for business matters. Although some might prefer the traditional means of communication, marketing, and more, there are so many advantages of using the online space to enhance your business. 

Here are some ways that your business can benefit from utilizing the digital world.

How Businesses Can Benefit From The Digital World
How Businesses Can Benefit From The Digital World

Help every employee feel involved

With many businesses taking advantage of the work from home situation, it is more important and useful than ever to use the digital space to continue communication regarding business matters.

Many businesses are relying on virtual calls to host meetings now as they are more convenient and time-friendly. However, a great way to use the digital space and help every employee feel involved (no matter their personal needs) is to use communication help, such as translators. 

For instance, using sign language translation you can make everyone in your business feel included in meetings. This service can be ideal for virtual business meetings whereby a member of the team requires additional assistance. 

Improved customer experience

As well as making every employee feel involved and appreciated, using the digital world will improve your customer’s experience. There are many ways that using the digital space can enhance customer experience:

  • Social media engagement. With there being millions of social media users, the likelihood of your business having lots of interaction through social media accounts is high. Hence, you can engage with your customers and make your business easier to contact/more personable with the use of social media. 
  • Live chats. Should a customer want to get in touch with your business and acquire a fast response, then they could do so if you install a live chat service on your business website. That way, your customers will not need to wait for a response and, therefore, enjoy their communication experience. 

Improves employee output

Although employees can be productive with pen and paper, the use of the digital space can easily speed up business processes. Hence, employees can be more productive and increase their output. 

For instance, a marketing expert on the team might use a lot of their time creating and scheduling social media content. If they use the digital space and automation software, they can speed up their output yet reduce their manual labor. Hence, the digital space can take the pressure off and make work-life more streamlined. 

The higher your business’s output is, the quicker it can meet its targets and the more sales can be generated. Hence, your business will see greater success. 

To conclude, using the digital space will guarantee to offer your business many benefits. From improving employee happiness and productivity to customer satisfaction, it can do wonders for any business. 

 

New tech solution will address the ‘cocktail party problem’ 

  • Leading listening tech provider, Nuance Hearing, has launched a state-of-the-art directional microphone to help address the ‘cocktail party problem’. 
  • The ‘cocktail party problem’ – an inability to understand speech in a noisy environment – can affect up to 41 per cent of adults, according to research. 
  • The Voice Selector Converse uses built-in microphones and an advanced algorithm to track the source of sounds, allowing the user to easily focus on a conversation and tune out background noise. 
  • In tests, users were able to understand speech on average three times better than without the product. 
Nuance Hearing - New tech solution will address the 'cocktail party problem' 
Nuance Hearing – New tech solution will address the ‘cocktail party problem’

Nuance Hearing, a leading global provider of focused listening technology, has launched a new device that provides powerful relief from auditory distraction and background noise. 

The Voice Selector Converse helps overcome challenging hearing situations for those who struggle with the ‘cocktail party problem’, offering a tech solution to understand conversations in a crowded room, without the need for hearing aids. 

Using cutting-edge beamforming technology, eight built-in microphones track the source of sounds, reducing the level of background noise and enabling the user to focus on the dominant voice. The result is a world-leading directivity index (the relative reduction of overall noise in relation to the target sound) of 15dB in real-time performance, which compares to an industry-standard of 4-5dB. This improvement helps the listener to focus, effortlessly tuning out the sounds that do not matter and tuning into the ones that do. 

In audiology testing, users were able to understand speech on average three times better than without the product. 

Ori Goren, CEO of Nuance Hearing, said: “Since 2015, we have been delivering powerful and advanced hearing solutions that deliver optimum performance. We know that many people in the UK are suffering in silence, unable to feel comfortable or enjoy conversing in busy environments, and are proud to have launched an innovative tech solution to help combat this. Through innovative technological solutions, we are passionate about improving the quality of life for a diverse group of people, making every environment more accessible and helping ensure personal success and empowerment.” 

New research* suggests that 41 percent of all UK adults admit to having the ‘cocktail party problem’ where they struggle to understand speech in a noisy environment. Over a third (36 percent) said noisy environments caused them stress and anxiety and 60 percent of those with hearing problems said they would be open to trying out tech to help them hear in a busy environment.

The Voice Selector Converse has unique auto-steering technology which picks up the dominant speaker, even when they are moving about. Alternatively, the user can manually switch between speakers when conversing a group. 

It also captures, processes, and plays audio at a record speed of six milliseconds (0.006 seconds). It’s a multifunctional device and can be used as a table microphone or remote microphone – ideal for most scenarios where background noise can be an issue. 

Hearing loss currently affects 12 million people in the UK. The World Health Organisation estimates that 1 in 5 people worldwide live with hearing loss, expected to rise to 1 in 4 by 2050. Unaddressed hearing loss can have a devastating impact on people’s ability to communicate, study and earn a living. It can also impact on people’s mental health and their ability to sustain relationships1 and has recently been associated with a faster degree of cognitive decline. On average, people wait ten years before getting help for hearing loss. The ‘cocktail party problem’ where people have difficulty understanding speech in noisy situations can often be the first sign of a hearing loss.                                                                          

Franki Oliver, audiology specialist, RNID, said:“While it might not seem obvious at first, having difficulty understanding speech in background noise is usually one of the early signs of hearing loss. The ‘cocktail party problem’ is the name used to describe the brain’s inability to filter out background noise and tune into what someone is saying in a busy environment. Most people with hearing loss experience difficulty in these situations. 

“It’s important to check your hearing if you start to notice difficulty in background noise, feel that people mumble, or you ask people to repeat themselves. It’s second nature for people to have their eyes checked regularly but we don’t have the same attitude towards getting our hearing checked yet. The sooner hearing loss is identified, the earlier someone can start benefiting from life-changing hearing devices. Hearing loss can also be linked to conditions such as dementia so early intervention is vital.”